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Services · Law firms

  • Services · Law firms · Updated July 12, 2026

    Can lawyers use AI avatars in marketing?

    Lawyers can use AI avatars in marketing if the ad is truthful, not misleading, and cleared against their own state bar rules.

    4 min read · Doug Swim, Esq.

  • Services · Law firms · Updated July 12, 2026

    Do law firm video ads need to disclose AI generation?

    Law firm video ads should disclose AI generation when a law requires it or when silence would mislead a reasonable viewer.

    4 min read · Doug Swim, Esq.

  • Services · Law firms · Updated June 21, 2026

    How do I get my law firm cited by AI search with video?

    Law firms get cited by ChatGPT, Perplexity, and Google AI Overviews when AI engines can read and attribute written content to a named source. Video and written content are separate services that can run together or independently.

    4 min read · Doug Swim, Esq.

Services · Medical practices

  • Services · Medical practices · Updated June 20, 2026

    Can medical practices use patient testimonials in marketing videos?

    A medical practice can use patient testimonials in marketing video, but only when the testimonial use is properly authorized under HIPAA and the workflow keeps real testimonials separate from synthetic patient depictions.

    4 min read · Doug Swim, Esq.

  • Services · Medical practices · Updated June 20, 2026

    How can a doctor market the practice with video without filming patients?

    Doctors can market with video without filming patients by putting the doctor and staff on camera once and building educational and introductory spots around the practice team.

    3 min read · Corey Holtgard

  • Services · Medical practices · Updated June 19, 2026

    Is AI video HIPAA compliant for medical practices?

    AI video is only defensible for medical practices when the workflow avoids patient privacy exposure and routes scripts through a HIPAA-aware compliance pass.

    4 min read · Doug Swim, Esq.